“From Asia to the world”: shoes that unlock creativity

Yuta Funase, who leads NEULO, a company taking on the 70 trillion yen global footwear market, and Takahiro Suzuki, the General Partner at Genesia Ventures who decided to lead the investment, talk about the path from the Kyoto University rugby club through launching a business in Southeast Asia to arriving at shoes.

Topics include NEULO’s shoes as “urban gear” that draws out people’s natural performance in the age of AI, the four or five years of searching before shoes, and Genesia Ventures’ “Asia Origin” concept of going from Asia to the world.